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✓ Verified profile · 2026-08-22

Culture Amp

Culture Amp is an employee-experience platform combining engagement surveys, performance management, employee development and people analytics in one system, supported by a large benchmark dataset drawn from responses across thousands of organizations. Founded in Australia in 2009, it helps HR and people teams collect feedback, run performance and development cycles and turn results into recommended actions.

4.5/5· 1,500+ G2 reviews
Employee EngagementOKR(Objectives and Key Results)Performance Management
RichmondFounded 2010501-1000 employees
Visit website ↗
Legal nameCulture Amp
Founded2010
FoundersDidier Elzinga, Douglas English, Rod Hamilton, Jon Williams
HQRichmond
Employees501-1000
ChannelsLinkedIn

Decision snapshot

Facts, vendor evidence and marketplace signals are labeled separately · verified 2026-08-22
Best for

HR and people teams wanting an integrated engagement, performance and development suite with strong benchmarking.

Strong when

Comparative engagement benchmarks and survey science across a broad customer base are valued; scales from small companies to very large enterprises.

Validate before buying

Pricing is quote-based, and some reviewers want greater survey flexibility or report mixed value from customer success managers.

PricingQuote-based; no public per-seat pricing.
Implementation referenceHRIS-sync driven; native integrations are often self-serve while API syncs may require IT coordination.
Companies6,000+

Organizations using Culture Amp

Culture Amp platform
Benchmark dataset1.6B+ questions answered

Underpinning comparative benchmarks

Culture Amp platform
Valuation$1.5B

At its 2021 Series F ($100M round)

TechCrunch: Culture Amp $100M at $1.5B

Who should evaluate Culture Amp?

Employee size

SMBMid-marketEnterprise (up to 150,000+ employees)

Operating context

Cross-industryTechnologyRetailSports and entertainment

Regions

Global (HQ Australia)Majority of revenue from the United States

Primary use cases

Engagement measurementPerformance reviewsEmployee developmentDEIPeople analytics

Product portfolio

A portfolio vendor — compare the product and package that matches your workforce, not the company name alone.

HR and people teams

Engage

Employee surveys and engagement insights with benchmarking.

40+ survey templatesPulse surveysBenchmarkingAI comment analysisDEI and lifecycle surveys
Culture Amp platform
Managers and HR

Perform

Performance and feedback tools including reviews and 1-on-1s.

Performance reviews with calibrationContinuous feedback1-on-1sGoal management360 feedback
Culture Amp platform
Managers and employees

Develop

Employee development and goal alignment to organizational objectives.

Development plansGoal alignmentContinuous growth support
Culture Amp platform
HR leaders and executives

People Analytics and AI Coach

Insights across engagement and performance data with in-workflow AI guidance.

BenchmarkingTrend analysisROI insightsAI coaching
Culture Amp platform

Core capabilities

Engagement and pulse surveysBenchmarkingPerformance management360 feedback and calibrationGoal management and 1-on-1sEmployee developmentPeople analyticsDEI and lifecycle surveysAI comment analysis and coachingHRIS sync and open API

Where Culture Amp is strong

Integrated experience suite

Engagement, performance and development are combined in one platform.

Culture Amp platform

Large benchmark dataset

More than 1.6 billion questions answered provide comparative context.

Culture Amp platform

What buyers should validate

Commercial & implementation

Pricing modelQuote-based; contact sales, no published rate cardCulture Amp plans and pricing
OwnershipPrivate, venture-backed; last reported valuation $1.5B (2021)TechCrunch: Culture Amp $100M at $1.5B

Integrations

HRIS and collaboration

Native integrations with Workday, BambooHR, Namely, Gusto, HiBob, Dayforce, Paylocity and ADP Workforce Now, plus Slack, Microsoft Teams and an open API.

Culture Amp integrations

Security & compliance

Customer evidence

Outcomes reported in the vendor's customer stories — treat as vendor-supplied case-study evidence.

Consumer Cellular

Leadership development

Consumer Cellular used Culture Amp for leadership development.

Vendor case study reports a 25% reduction in attrition and a 7% increase in contact-center productivity.Culture Amp case study: Consumer Cellular
Yelp

Sustained engagement while scaling

Yelp scaled from 1,000 to 5,000 employees while using Culture Amp.

Vendor case study reports engagement holding above 70% and high manager-effectiveness ratings.Culture Amp case study: Yelp

Common alternatives

A shortlist starting point; the right comparison depends on size, geography and the exact product.

Lattice 15Five Qualtrics EmployeeXMWorkday Peakon Leapsome Quantum Workplace

Methodology

Company facts, product claims, customer evidence and independent marketplace signals are separated. Time-sensitive data is a dated snapshot. Review all sources →

Latest Culture Amp coverage

View all →
Jun 25, 2024Culture Amp Introduces People Analytics

Culture Amp , a leader in employee experience platforms, announces the launch of its new People Analytics product, available from June 30, 2024. This innovative solution, following the acquisition of Orgnostic,…

May 27, 2024Culture Amp’s Generative AI roadmap: Looking ahead

In an evolving workforce landscape, Culture Amp leverages generative AI through a partnership with Google Cloud's Vertex AI to enhance HR capabilities. By introducing AI-powered Comment Summaries, HR leaders can quickly…

Mar 20, 2024Culture Amp is acquiring people analytics platform Orgnostic

Culture Amp, the leading employee experience platform, has announced its intention to acquire Orgnostic, a people analytics company based in Belgrade. This acquisition aims to enrich Culture Amp's AI platform with…

Aug 30, 2023Culture Amp Announces Partnership with Pave: Elevating Compensation Management for Businesses Worldwide

MELBOURNE  and  SAN FRANCISCO  and  NEW YORK  and  LONDON -- Culture Amp , the leading employee experience platform, today announces a partnership with Pave , the category-leading compensation management software…

Sep 11, 2022Reejig receives investment from Salesforce Ventures to unlock Zero Wasted Potential

We couldn’t be more excited to announce Reejig has secured an investment from Salesforce Ventures, the global investment arm of Salesforce. This funding will allow us to continue to invest in our award-winning workforce…

Sources & verification

Verified 2026-08-22. Source type is shown so buyers can distinguish official, regulatory, marketplace and legacy evidence.

  1. officialCulture Amp platform
  2. officialCulture Amp integrations
  3. officialCulture Amp plans and pricing
  4. officialCulture Amp case study: Consumer Cellular
  5. officialCulture Amp case study: Yelp
  6. officialCulture Amp trust center
  7. officialCulture Amp SOC 2 Type II
  8. officialCulture Amp G2 2025 rankings
  9. reportingTechCrunch: Culture Amp $100M at $1.5B
  10. marketplaceG2: Culture Amp reviews

Leadership

founders · executives
  • Didier ElzingaFounder
  • Douglas EnglishFounder
  • Jon WilliamsFounder
  • Rod HamiltonFounder

Recent moves

funding · M&A · launches

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