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Holistic AI vs FairNow

Best for
Enterprises needing centralized AI governance plus independent, regulator-facing bias audits for hiring and HR AI (NYC Local Law 144).
HR-tech vendors and HR teams needing AI-hiring bias audits and AI governance across NYC LL144, the EU AI Act and Colorado's AI law.
Strong when
You must demonstrate independent third-party bias audits and multi-framework compliance across the EU AI Act, NIST AI RMF, ISO 42001 and NYC LL144.
You lack sufficient historical applicant data — FairNow's synthetic-data bias-audit approach was built for that case.
Validate before buying
Public funding and scale data is unreliable due to confusion with an unrelated company; certifications beyond SOC 2 are unconfirmed, and marketplace review presence is limited.
FairNow is no longer sold standalone; it is now part of the Optro (formerly AuditBoard) GRC platform, so procurement, pricing and roadmap are enterprise-GRC oriented.
Pricing
Quote-based; no public pricing.
Not publicly disclosed.
Implementation
Platform integrates via 15+ connectors; bias-audit engagements follow audit, report and ongoing annual assurance.
Not publicly disclosed; now delivered within the Optro platform.
Employees
Headquarters
London, UK
United States
Founded
2020
2023
Categories
Responsible AI & Bias Auditing
Responsible AI & Bias Auditing
Core capabilities
AI governanceBias auditingHR and hiring complianceAI inventory and shadow-AI discoveryAI risk management and red-teamingRuntime monitoringPolicy and audit workflowsEU AI Act, NIST AI RMF, ISO 42001, NYC LL144
AI governanceAI inventory and registryBias testingSynthetic-data bias auditRisk assessmentContinuous monitoringVendor AI riskRegulatory intelligence

Decision snapshots reflect verified profiles where available. Holistic AI · FairNow