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✓ Verified profile · 2026-08-23

FairNow

FairNow was an AI governance platform for managing AI risk, bias testing and regulatory compliance across AI systems, with a notable focus on hiring and HR-tech AI. It provided a centralized AI inventory, dynamic risk assessments, continuous bias testing (including synthetic-data audits) and compliance mapped to NYC Local Law 144, the EU AI Act and Colorado's SB-205. Founded in 2023, FairNow was acquired by AuditBoard in October 2025; AuditBoard rebranded as Optro in 2026, and FairNow is now an embedded AI-governance capability within that platform.

United StatesFounded 2023
Visit website ↗
Legal nameFairNow
Founded2023
ChannelsLinkedIn

Decision snapshot

Facts, vendor evidence and marketplace signals are labeled separately · verified 2026-08-23
Best for

HR-tech vendors and HR teams needing AI-hiring bias audits and AI governance across NYC LL144, the EU AI Act and Colorado's AI law.

Strong when

You lack sufficient historical applicant data — FairNow's synthetic-data bias-audit approach was built for that case.

Validate before buying

FairNow is no longer sold standalone; it is now part of the Optro (formerly AuditBoard) GRC platform, so procurement, pricing and roadmap are enterprise-GRC oriented.

PricingNot publicly disclosed.
Implementation referenceNot publicly disclosed; now delivered within the Optro platform.
Funding$3.5M seed

Announced June 2024, before the AuditBoard acquisition

FairNow $3.5M seed funding
OwnershipAcquired by AuditBoard (now Optro)

Acquisition announced October 2025; AuditBoard rebranded as Optro in 2026

AuditBoard acquires FairNowAuditBoard rebrands as Optro

Who should evaluate FairNow?

Employee size

Startups and scale-upsThrough Fortune 100

Operating context

HR and HR-techFinancial servicesHealthcare

Regions

United States (NYC, Colorado)EU (EU AI Act)

Primary use cases

AI hiring bias auditsAI inventory and registryRisk assessmentsVendor AI riskRegulatory compliance tracking

Product portfolio

A portfolio vendor — compare the product and package that matches your workforce, not the company name alone.

HR teams, HR-tech vendors and GRC leaders

AI Governance Platform

An all-in-one platform to centralize AI risk management at scale.

Governance workflows and accountabilitiesAI inventoryTesting and monitoringDocumentation and audit trails
OECD.AI catalogue: FairNow
HR teams centralizing AI

AI Registry / Inventory

A central catalog of all AI applications, including vendor AI.

Inventory managementVendor AI trackingOwnership mappingContinuous monitoring
OECD.AI catalogue: FairNow
HR-tech vendors and employers

Bias & Compliance Testing

Continuous bias testing including NYC LL144 audits, using synthetic data where historical data is lacking.

Synthetic-data bias evaluationImpact-ratio analysisContinuous testingTransparency documentation
FairNow NYC bias audit with synthetic data
Compliance and legal teams

Risk & Regulatory Intelligence

Dynamic AI risk assessments plus tracking and mapping to AI laws and frameworks.

Dynamic risk assessmentsNYC LL144, EU AI Act, Colorado SB-205NIST AI RMF and ISO 42001 mappingCompliance guidance
AuditBoard acquires FairNow

Core capabilities

AI governanceAI inventory and registryBias testingSynthetic-data bias auditRisk assessmentContinuous monitoringVendor AI riskRegulatory intelligenceCompliance automationDocumentation and audit trails

Where FairNow is strong

What buyers should validate

No longer standalone

FairNow is now embedded in the Optro (AuditBoard) GRC platform, with an enterprise-GRC buying motion.

AuditBoard rebrands as Optro

Commercial & implementation

Pricing modelNot disclosedAuditBoard acquires FairNow
OwnershipAcquired by AuditBoard (now Optro), October 2025AuditBoard acquires FairNowAuditBoard rebrands as Optro

Integrations

Integrations and APIs

Now delivered within the Optro platform, which lists integrations and APIs; standalone FairNow integration details were not published.

Optro AI governance product

Security & compliance

AI-management frameworks

FairNow supported ISO 42001 and helped a customer achieve it; a FairNow-specific SOC 2 certification could not be independently confirmed and is now covered under the Optro platform.

Optro AI governance product

Customer evidence

Outcomes reported in the vendor's customer stories — treat as vendor-supplied case-study evidence.

HR-tech vendor base (Dayforce, Ashby, Humanly, Plum)

HR-tech AI governance

FairNow reported serving over a dozen HR-tech vendors including Dayforce, Ashby, Humanly and Plum.

Vendor-reported adoption for AI governance and bias testing; specific per-customer outcomes were not disclosed.OECD.AI catalogue: FairNow
Cielo

ISO 42001 achievement

The RPO firm Cielo used FairNow toward AI governance.

Vendor-reported achievement of ISO 42001 (now restated on the Optro platform).Optro AI governance product

Common alternatives

A shortlist starting point; the right comparison depends on size, geography and the exact product.

Holistic AI Warden AI Credo AIFiddler AIMonitaur

Methodology

Company facts, product claims, customer evidence and independent marketplace signals are separated. Time-sensitive data is a dated snapshot. Review all sources →

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Sources & verification

Verified 2026-08-23. Source type is shown so buyers can distinguish official, regulatory, marketplace and legacy evidence.

  1. reportingFairNow $3.5M seed funding
  2. reportingAuditBoard acquires FairNow
  3. reportingAuditBoard rebrands as Optro
  4. officialOptro AI governance product
  5. reportingOECD.AI catalogue: FairNow
  6. reportingFairNow NYC bias audit with synthetic data

Leadership

founders · executives
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