EZRA Coaching vs BetterUp
Best for
Large and global enterprises rolling out 1:1 coaching at scale across many countries and languages, from first-time managers to the C-suite.
Large enterprises scaling coaching, leadership and manager development and wellbeing across a global workforce.
Strong when
You want human coaching (not AI-only), broad geographic and language coverage, LHH/Adecco enterprise backing and built-in impact measurement.
You want to blend human 1:1 coaching with AI coaching in the flow of work, integrated into HR and collaboration tools.
Validate before buying
Pricing is quote-only, security certifications are not published on the site (request them directly), and public scale figures conflict across pages.
Pricing is quote-based with no public list, individual plans were discontinued in 2026, and the G2 review base is small.
Pricing
Custom and quote-based; no public tiers.
Quote-based per-organization enterprise contracts; no public list price.
Implementation
Delivered via web, app and Microsoft Teams, with HRIS integrations cited.
Integrations such as Workday are reportedly configurable quickly; delivery spans human and AI coaching.
Employees
501-1000
1001-5000
Headquarters
London
Austin, Texas, USA
Founded
2019
2013
Categories
AI CoachingCoaching
AI CoachingCoaching
Core capabilities
1:1 human coachingAI coaching assistantLeadership developmentExecutive coachingManager enablementGroup and targeted programsCoaching analytics and measurementMultilingual global delivery
1:1 human coachingAI coachingLeadership developmentManager enablementWellbeing and mental fitnessBehavioral scienceWorkflow integration (Slack, Teams, Workday)People analytics and insights
Decision snapshots reflect verified profiles where available. EZRA Coaching · BetterUp
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