1:1 Human Coaching
Access to a global network of certified coaches.
1:1 coachingGlobal multilingual deliveryCertified coaches
BetterUp about us
✓ Verified profile · 2026-08-23
BetterUp
BetterUp is a human-transformation and coaching platform combining 1:1 human coaching, an AI coach, leadership and manager development and wellbeing, grounded in behavioral science. It reached a $4.7B valuation at its 2021 Series E and now focuses on enterprise, having discontinued individual/consumer plans in early 2026.
Something wrong or out of date? Suggest an edit →
Legal nameBetterUp
Founded2013
FoundersAlexi Robichaux, Eduardo Medina
HQAustin, Texas, USA
Employees1001-5000
ChannelsLinkedIn
Decision snapshot
Facts, vendor evidence and marketplace signals are labeled separately · verified 2026-08-23Best for
Large enterprises scaling coaching, leadership and manager development and wellbeing across a global workforce.
Strong when
You want to blend human 1:1 coaching with AI coaching in the flow of work, integrated into HR and collaboration tools.
Validate before buying
Pricing is quote-based with no public list, individual plans were discontinued in 2026, and the G2 review base is small.
Who should evaluate BetterUp?
Employee size
Large enterpriseGlobal workforces
Operating context
Cross-industryAutomotive and motorsportBiotechAerospace and governmentTechnology
Regions
Global (70+ countries)
Primary use cases
Leadership developmentManager effectivenessPerformance and behavior changeResilience and wellbeingRetention
Product portfolio
A portfolio vendor — compare the product and package that matches your workforce, not the company name alone.
BetterUp AI (AI coaching)
Real-time AI coaching for behavior change in the flow of work with escalation to human coaches.
Performance coachingConfigurable AI roleplaysReal-time org insightsWorkflow embedding (Slack, Teams, Workday)
BetterUp AI coachingLeadership & manager development
Structured leadership and manager-effectiveness programs.
Leadership programsManager enablementBehavioral science
BetterUp platformWellbeing
Mental-fitness and wellbeing programs.
Mental fitnessWellbeing programsResilience
BetterUp platformCore capabilities
1:1 human coachingAI coachingLeadership developmentManager enablementWellbeing and mental fitnessBehavioral scienceWorkflow integration (Slack, Teams, Workday)People analytics and insightsRoleplay simulationsGlobal multilingual delivery
Where BetterUp is strong
Large global coach network
4,000+ certified coaches across 70+ countries.
BetterUp about usHybrid human + AI coaching
AI coaching embedded in daily workflow tools alongside human coaching.
BetterUp AI coachingStrong security and AI governance
ISO 27001, ISO 42001 (AI) and SOC 2 Type II with data not used to train models.
BetterUp trust and securityWhat buyers should validate
Opaque pricing
No public pricing; quote-based enterprise sales.
BetterUp pricing overview (third-party)Enterprise-only focus
Individual and consumer plans were discontinued in early 2026.
BetterUp pricing overview (third-party)Small marketplace signal
The G2 review base is small, limiting marketplace signal.
G2: BetterUp reviewsCommercial & implementation
Pricing modelQuote-based per-organization enterprise contracts; no public list priceBetterUp pricing overview (third-party)
OwnershipPrivate; $4.7B valuation (2021)BetterUp Series E ($4.7B)
Integrations
HR and collaboration integrations
Integrations with Microsoft Viva, Workday, Salesforce, Slack, SAP SuccessFactors and Degreed.
BetterUp integrationsBetterUp Workday integrationSecurity & compliance
ISO 27001 and ISO 42001
BetterUp holds ISO 27001 and ISO 42001 (AI management) and SOC 2 Type II.
BetterUp trust and securityPrivacy and data use
GDPR and CCPA compliant, EU-US Data Privacy Framework, with customer data not used in model training.
BetterUp trust and securityCustomer evidence
Outcomes reported in the vendor's customer stories — treat as vendor-supplied case-study evidence.
Team cohesion
Moderna used BetterUp coaching across teams.
Vendor-reported 16% lift in team cohesion.BetterUp customersProductivity gains
The F1 team used BetterUp for performance and development.
Vendor-reported 21% productivity gains.BetterUp customersCommon alternatives
A shortlist starting point; the right comparison depends on size, geography and the exact product.
Methodology
Company facts, product claims, customer evidence and independent marketplace signals are separated. Time-sensitive data is a dated snapshot. Review all sources →
Latest BetterUp coverage
View all →Jan 21, 2025BetterUp Launches AI Coaching: Bridging Human Expertise and AI Innovation to Transform Organizational Impact at Scale
BetterUp has launched an AI-powered coaching platform that blends human expertise with AI innovation to scale personalized coaching across organizations. This offering integrates evidence-based methods, AI insights, and…
Apr 4, 2024BetterUp Names Jolen Anderson as Chief People and Community OfficerVisionary People Leader Joins Human Transformation Company AUSTIN, TX – April 4, 2024 – BetterUp , the human transformation company and pioneer of virtual coaching, today announced the appointment of Jolen Anderson as…
Jul 19, 2023A Human Transformation Company BetterUp Partners with the Employee Experience Platform Microsoft Viva to Drive Peak Performance and Well-Being for Millions in the WorkplaceBetterUp unlocks human transformation to supercharge workplace performance, purpose, and productivity through new integration with Microsoft Viva San Francisco, CA – July 18, 2023 – BetterUp® , the human…
Sources & verification
Verified 2026-08-23. Source type is shown so buyers can distinguish official, regulatory, marketplace and legacy evidence.
- officialBetterUp about us
- officialBetterUp platform
- officialBetterUp AI coaching
- officialBetterUp Series E ($4.7B)
- officialBetterUp integrations
- officialBetterUp Workday integration
- officialBetterUp customers
- officialBetterUp trust and security
- reportingBetterUp pricing overview (third-party)
- marketplaceG2: BetterUp reviews
Free · DHRmap 2026
Get the complete digital HR tech map
The complete DHRmap — 760+ vendors · 54 categories — in high resolution. Enter your work email and we'll send you a personal download link.
Check your inbox and click the link to download. You'll also get each new quarterly edition — unsubscribe anytime.Leadership
founders · executives- Alexi RobichauxCo-Founder & CEO
- Eduardo MedinaFounder
Recent moves
funding · M&A · launches- Jan 21, 2025
DHRMap Signals Beta
View the report →Independent vendor-stability signals for BetterUp — fundamentals or funding runway, hiring and coverage momentum, market presence and leadership changes — built only from primary sources and versioned rules.
Open roles
All 9 roles →9 roles listed on BetterUp's careers page as of 2026-10-23 across 2 countries. Most hiring in Product (3), Sales (2), Data & AI (2).
Open roleSenior Analytics Engineer
Austin, TX · Remote
Open roleSenior Data ScientistAustin, TX · Remote
Open roleBusiness Operations ManagerUnited States (Remote) · Remote
Open roleStaff Product Manager, Forward DeploymentAustin, TX · Remote
Open roleSenior Product and Go-to-Market StrategistAll Hubs · Remote
Open roleSenior Revenue Operations ManagerAll Hubs
BetterUp — frequently asked questions
What does BetterUp do?
BetterUp is a human-transformation and coaching platform combining 1:1 human coaching, an AI coach, leadership and manager development and wellbeing, grounded in behavioral science. It reached a $4.7B valuation at its 2021 Series E and now focuses on enterprise, having discontinued individual/consumer plans in early 2…
Where is BetterUp headquartered?
BetterUp is headquartered in Austin, Texas, USA, United States.
When was BetterUp founded?
BetterUp was founded in 2013.
Who founded BetterUp?
BetterUp was founded by Alexi Robichaux, Eduardo Medina.
How many employees does BetterUp have?
BetterUp has 1001-5000 employees.
How much funding has BetterUp raised?
BetterUp has raised $566.9M (Series E) to date, per DHRMap records.
What kind of HR technology is BetterUp?
BetterUp is categorized under AI Coaching, Coaching on DHRMap.
Similar vendors
View all →
AceUp combines executive coaching, team coaching and an AI coaching companion to develop leaders at large companies.
AI career coach for people and teams.
DIRI AI is a voice-practice tool for difficult sales and customer conversations: people rehearse a call with an AI client and get a report with feedback.
Listed in DHRMap for Coaching.
AI interview copilot and job-search assistant that gives job seekers real-time answers and coaching during interviews.
flowit is an AI platform that turns reviews, pulse surveys and team check-ins into insights and coaching for leaders.
Often mentioned with
from shared news coverage
Is this your company?
Reach buyers comparing HR tech on DHRMap
Claim BetterUp for free to keep your profile accurate — you get a verified badge once we confirm your company. Want more reach? Get featured on DHRmap or publish a sponsored article.
Compare all vendor plans & pricing →- Claim and correct your profile — free
- Free verified badge once we confirm your company
- Sponsored articles and event promotion, clearly labeled
- A starred DHRmap Featured spot in your category
Something out of date?Suggest a correction
About this listing. DHRMap is an independent directory: profiles are compiled from public sources and the company's own website at the time of listing. Companies, products, ownership and pricing change quickly, so we cannot guarantee that this profile is complete, accurate or current — please confirm details with BetterUp before relying on them. A listing is not an endorsement.