BetterUp vs Sana
Best for
Large enterprises scaling coaching, leadership and manager development and wellbeing across a global workforce.
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Strong when
You want to blend human 1:1 coaching with AI coaching in the flow of work, integrated into HR and collaboration tools.
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Validate before buying
Pricing is quote-based with no public list, individual plans were discontinued in 2026, and the G2 review base is small.
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Pricing
Quote-based per-organization enterprise contracts; no public list price.
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Implementation
Integrations such as Workday are reportedly configurable quickly; delivery spans human and AI coaching.
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Employees
1001-5000
201-500
Headquarters
Austin, Texas
Austin
Founded
2013
2017
Categories
AI CoachingCoaching
Benefits
Core capabilities
1:1 human coachingAI coachingLeadership developmentManager enablementWellbeing and mental fitnessBehavioral scienceWorkflow integration (Slack, Teams, Workday)People analytics and insights
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Decision snapshots reflect verified profiles where available. BetterUp · Sana