Spirence’s Laura Kunz on Life After Pitchfest, Selling a New Category, and a Fortune 50 Pilot Renewal
A year after finishing second at HR Tech's Pitchfest, Spirence co-founder and president Laura Kunz tells WorkTech the company has converted a stage connection into a paying customer, built a pipeline covering more than half a million lives, and secured a pilot renewal with a Fortune 50 employer — while navigating the slow enterprise sales cycles typical of a new benefits category.
