
Abenity
Abenity is an employee-perks and private-discount marketplace for employers, associations, alumni groups, and other membership organizations, now part of BenefitHub.
Something wrong or out of date? Suggest an edit →
About
Abenity is a Tennessee-based employee-perks platform launched in 2006 by brothers Brian and Mark Roland. It enables employers, associations, alumni groups, and other membership organizations to offer private discounts and corporate rates through branded web and mobile experiences. Capabilities include a configurable discount marketplace, location-based offers, mobile apps, enrollment links, content controls, white-label branding, APIs, and program administration. BenefitHub acquired Abenity in August 2024, but the Abenity service and member access continued under the existing brand. Employee Perks remains the correct primary category. The former 1–10 employee estimate, outdated LinkedIn group URL, regional numeric codes, and legacy monthly-price text are replaced with current company information rather than presented as financing facts.
Products
Private employee-discount marketplace; employer and membership perks programs; branded web portal and mobile apps; location-based deal alerts; one-click enrollment links; white-label branding; content controls; program administration; usage reporting; APIs and single sign-on; merchant and advertiser network.
Customers
Employers, small businesses, alumni groups, professional associations, customer-loyalty programs, and other membership organizations in the United States and Canada.
Leadership
founders · executives- Brian RolandCo-founder
- Mark RolandCo-founder
Abenity — frequently asked questions
What does Abenity do?
Abenity is an employee-perks and private-discount marketplace for employers, associations, alumni groups, and other membership organizations, now part of BenefitHub.
Where is Abenity headquartered?
Abenity is headquartered in 725 Cool Springs Boulevard, Suite 600, Franklin, Tennessee 37067, United States.
When was Abenity founded?
Abenity was founded in 2006.
Who founded Abenity?
Abenity was founded by Brian Roland, Mark Roland.
How many employees does Abenity have?
Abenity has 11-50 employees.
What kind of HR technology is Abenity?
Abenity is categorized under Employee Perks on DHRMap.
Similar vendors
View all →
Access Perks is America’s largest employee discount network, and it stretches paychecks by hundreds, even thousands of dollars per year. Thanks to its direct relationships with over 1 million merchants, no other employee discount program comes close to deliver

Employee benefits and flexible-benefits platform with per-employee spending cards and a benefits marketplace.

Global benefits platform that lets employers deliver and manage flexible pre- and post-tax benefits via a single card and financial ledger.

Caroo is the employee engagement platform that’s transforming the way companies connect with their employees.

Compt, headquartered in Cambridge, Massachusetts, and established in 2018, is a human resources software solution allowing HR departments to manage lifestyle spending accounts for employees.

Corporate Offers is an employee benefit service that currently provides gated HR benefits to over 25,000 corporations. Those corporations have over 18 million employees, many of whom have signed up for our service. Our clients are employees who work at large c
Reach buyers comparing HR tech on DHRMap
Claim Abenity for free to keep your profile accurate — you get a verified badge once we confirm your company. Want more reach? Get featured on DHRmap or publish a sponsored article.
Compare all vendor plans & pricing →- Claim and correct your profile — free
- Free verified badge once we confirm your company
- Sponsored articles and event promotion, clearly labeled
- A starred DHRmap Featured spot in your category
About this listing. DHRMap is an independent directory: profiles are compiled from public sources and the company's own website at the time of listing. Companies, products, ownership and pricing change quickly, so we cannot guarantee that this profile is complete, accurate or current — please confirm details with Abenity before relying on them. A listing is not an endorsement.
