# Gusto (Gusto)

> Gusto provides an integrated small-business platform for payroll, benefits, hiring, HR, time, talent management, and workforce insights.

## Facts
- **Website:** https://gusto.com
- **Headquarters:** San Francisco, California
- **Country:** United States
- **Founded:** 2011
- **Founder:** Edward Kim, Joshua Reeves, Tomer London
- **Employees:** 1001-5000
- **Categories:** Payroll, HCM, Benefits Administration, Health & Wellbeing, ICHRA & Benefits Marketplaces

## Overview
Gusto is a privately held small-business software company founded in 2011 and headquartered in San Francisco. Launched as ZenPayroll in 2012, its integrated platform now serves more than 500,000 businesses with payroll, benefits, hiring and onboarding, time and attendance, talent management, HR guidance, compliance, and reporting tools.

## Products
Full-service payroll and tax filing, contractor payments, employee benefits, health and financial benefits, hiring and onboarding, applicant tracking, time and attendance, talent and performance management, HR guidance, compliance tools, insights and reporting, Gusto Wallet, and integrations.

## Customers
Goldbelly, Little Fish Accounting, Cortex, ApproveMe.com etc.
(https://gusto.com/customers)

## Leadership
- Edward Kim — co-founder ([profile](https://www.dhrmap.com/people/edward-kim))
- Joshua Reeves — co-founder ([profile](https://www.dhrmap.com/people/joshua-reeves))
- Tomer London — co-founder ([profile](https://www.dhrmap.com/people/tomer-london))

## Sources
- [Gusto — official website](https://cms-media.gusto-cdn.com/image/upload/v1787676645/Logo_g0dvqp.svg) — official
- [Gusto official website](https://gusto.com) — official
- [Gusto products overview](https://gusto.com/product) — official
- [Gusto security and compliance](https://gusto.com/security) — official
- [Gusto G2 reviews (official summary)](https://gusto.com/product/payroll/g2-reviews) — marketplace
- [Gusto customer story: hiline](https://gusto.com/customers/case-studies/hiline) — official
- [Gusto customer story: Little Fish Accounting](https://gusto.com/customers/case-studies/little-fish-accounting) — official
- [Gusto official about page](https://gusto.com/about) — official
- [Gusto official product page](https://gusto.com/product) — official
- [Gusto LinkedIn profile](https://www.linkedin.com/company/gustohq) — official-social
- [Gusto LinkedIn profile](https://www.linkedin.com/company/gustohq) — official-social
- [Gusto LinkedIn profile](https://www.linkedin.com/company/gustohq) — official-social

## FAQ
**What does Gusto do?**

Gusto is an all-in-one payroll, benefits and HR platform focused on small and mid-sized U.S. businesses, combining full-service payroll and automated tax filing with benefits administration, hiring and onboarding, time tracking and core HR tools.

**Where is Gusto headquartered?**

Gusto is headquartered in San Francisco, California, United States.

**When was Gusto founded?**

Gusto was founded in 2011.

**Who founded Gusto?**

Gusto was founded by Edward Kim, Joshua Reeves, Tomer London.

**How many employees does Gusto have?**

Gusto has 1001-5000 employees.

**What kind of HR technology is Gusto?**

Gusto is categorized under Payroll, HCM, Benefits Administration on DHRMap.

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**Verification:** core_verified · last reviewed 2026-08-01
**Canonical page:** https://www.dhrmap.com/companies/gusto
Machine-readable: [gusto.json](https://www.dhrmap.com/companies/gusto.json) · © DHRMap. Facts may be quoted with attribution and a link to the canonical page. Not for bulk redistribution.